I'd like to share with you the goal setting strategy I used to build this website, and how it could do the same for your goals, too.
When I first started out on my online journey, I can remember writing, saying, repeating, and re-writing my goals on a daily basis.
Every day, I'd get up, put pen to paper, listing exactly what I wanted to achieve (which I recommend by the way), walk my dog and virtually chant them out loud as I went, hoping that my words would become beliefs that would turn into results.And that no one would think the guy talking to himself was too strange.
But something interesting happened...
I found that having specific, measurable and time-related goals for visitors, search engine rankings, income and the like was having a negative effect on me.
I even felt that about publishing pages. At the start of the year, I set myself the goal of writing at least one page per week.
(That may not seem much, but each one takes me between 5-10 hours -- I really must learn to touch type.)
But it soon became a burden because, to a large extent, those things are out of my direct control...
So I tried something new -- a different sort of goal setting strategy; one that has worked so well for me, I'll be doing the same from now on.
As time went on, I spent less time trying to achieve goals and hit targets that were out of my direct sphere of influence. Instead, I focused on the one thing I could control.
My plan was to spend an average of 90 minutes a day working on this site. Some days I did more. Others I did less. A few, such as the day we moved house, I did nothing at all (although I did find time to check my traffic stats!).
And, as the year drew to a close, looking at my time log, it gave me real satisfaction to know that I averaged exactly 90 minutes per day for the year.
So what constitutes "working on my site"?
Basically, anything that I think adds to, or promotes, my site's content. I do whatever I feel like doing at the time, as long as it's relevant. (If you’re going to use this goal setting strategy, you’ve got to trust yourself to spend the time exclusively on things that contribute to the bottom line -- income.)
Next year, I'll set myself the same goal of 90 minutes a day. The year after, it may be more or less, depending on circumstances. But whatever time I feel I can afford to commit to my site, I know it will be time well spent if I put on my blinkers and focus.
Here are several major benefits that I’ve experienced with this goal setting strategy:
Basically, anything for which ‘time put in’ equals ‘results churned out’.
Even short term SMART goal setting can be time related if you put in a clearly defined amount on a regular basis.
If you haven’t tried it before, you may find that a "putting in the hours" goal setting strategy works for you, too.
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